Here's the 1956 re-release pressbook for Columbia's Hop Harrigan serial. Somehow, I don't think going after everyone in town who is air-minded is the best promotional campaign I've come across. However, the other promotional items are nifty: a model display, a lobby death ray gun (always a draw for me), club card for youngsters (but I still want one), a substitution code, and inviting people named Harrigan to the opening. Of course there's the usual clothing and luggage, the not so usual making paper planes, and the very challenging finding airplane parts "from your local air field" to put in theater lobbies.
ComicRack reader version: Download Hop Harrigan Pressbook
You don't need to be air-minded to enjoy more pressbooks From Zombos' Closet.
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