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Target Earth (1954) Pressbook

One of my guilty pleasures, Target Earth lacks an army of robots (they made only one), lacks a good budget to sell the invasion angle, but does provide drama between the players who must survive the (did I mention only one) robot’s deadly intentions as well as those of the psychopath in their midst. Later movies, from zombies to aliens, would play up on the dealing-with-the-threat-from-without-and-within theme. While the robot isn’t designed all that well by today’s standards, it does create menace and has that 1940s/50s esthetic that I do find endearing. The pressbook is a tidy little number with enough articles, promotion, and poster art to help sell the movie. And, repeat after me, “beaverboard.” The pressbook mentions taking the 6-sheet poster, mounting it on beaverboard, and placing a flashing red light where the robot’s eye-panel is.  Whew. That would have been killer in the theater lobby.

ComicRack reader version: Download Target Earth Pressbook

You don’t need to go to Target to see more pressbooks from Zombos Closet.

Target Earth Pressbook 01

Target Earth Pressbook 01
Target Earth Pressbook 01
Target Earth Pressbook 01
Target Earth Pressbook 01
Target Earth Pressbook 01
Target Earth Pressbook 01
Target Earth Pressbook 01

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