Target Earth (1954) Pressbook

One of my guilty pleasures, Target Earth lacks an army of robots (they made only one), lacks a good budget to sell the invasion angle, but does provide drama between the players who must survive the (did I mention only one) robot’s deadly intentions as well as those of the psychopath in their midst. Later movies, from zombies to aliens, would play up on the dealing-with-the-threat-from-without-and-within theme. While the robot isn’t designed all that well by today’s standards, it does create menace and has that 1940s/50s esthetic that I do find endearing. The pressbook is a tidy little number with enough articles, promotion, and poster art to help sell the movie. And, repeat after me, “beaverboard.” The pressbook mentions taking the 6-sheet poster, mounting it on beaverboard, and placing a flashing red light where the robot’s eye-panel is.  Whew. That would have been killer in the theater lobby.

ComicRack reader version: Download Target Earth Pressbook

You don’t need to go to Target to see more pressbooks from Zombos Closet.