Yes, the only reason I like this pressbook is the Cajun beauty poster art and tagline. How can anyone pass up on “born to take love and make trouble?” Sounds like a perfectly good trashy drive-in movie to me. You can catch it on YouTube if you have some time to kill.
Comic reader version: Download Louisiana Hussy Pressbook
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This pressbook for Johnny “Mack” Brown’s Valley of the Lawless is red, white, and blue all over. Brown appeared in Dell comics and on Wheaties boxes as well as making over a hundred cowboy movies.
Comic reader version: Download Valley of the Lawless Pressbook
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SOS Submarine, the American title for the Italian movie, Men on the Sea Floor (1941), had a surprisingly interesting pressbook created for it. While only four pages, plus a one-page supplement for double-billing with Harpoon, its cover is more sophisticated in design and execution than most foreign movies pressbooks. The American-dubbed version hit theaters in 1948.
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An Edward D. Wood Jr. movie; need I say more? This pressbook is pretty nifty, though, for an exploitation movie with an atom-sized budget. The die-cut cover opens to reveal poster art and photos, but no synopsis and an emphasis on newspaper advertising.
Comic reader version: Download The Sinister Urge Pressbook
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It’s not often you see pinball used as the construct for a world view, but Ralph Bakshi liked to push the animation envelope in the 1970s. Possibly his biggest success was Heavy Traffic (which followed Fritz the Cat), but my favorite was his Lord of the Rings adaptation.
Comic reader version: Download Heavy Traffic Pressbook
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Here's the British pressbook for I'll Get You for This. I was never a big George Raft fan, but you can tell by the poster art how they played off his onscreen persona as a tough guy with a nasty temper. Wikipedia says that Peter Lorre was supposed to appear in the movie but his role was played by someone else. That's a shame. I'm a big fan of Peter Lorre. I'll watch Peter Lorre in anything.
Comic reader version: Download I'll Get You Pressbook
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Gene Autry sets his mind to tame a wild horse after it throws a boy and paralyzes him. Autry sings inbetween the taming and the Western drama. This is Pat Buttram’s first movie, although he’s probably more remembered for the Green Acres sitcom with Eddie Albert and Eva Gabor.
Comic reader version: Download The Strawberry Roan Pressbook
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In this Austrian movie, a cab driver dreams of going to America and steals the identity of a murdered man. Love triangle motivations complicate things.
Comic reader version: Download Stolen Identity Pressbook
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This is the movie that introduced the name for the Wilhelm Scream. Used in countless movies and television shows since Distant Drums (1951), including Star Wars, and Indiana Jones, you’ll recognize it immediately when you hear it. It’s like that solitary wolf-baying you hear in The Munsters and countless other movies and television series, one sound effect used over and over again; though, I’m not sure if that wolf howling has a specific name attached to it. In this movie the Private Wilhelm character gets an arrow in his leg and screams (well, sound effect added, of course) the Wilhelm Scream.
Other interesting things to note about this movie were the use of a View Master display to sell the 3D effect, and the cheesecake (and beefcake) used in promotion. The 3D color-in mat was creative, and the feather headband theater giveaway provided something for the matinee, drop the kids off at the theater, audiences.
Comic reader version: Download Charge at Feather River Pressbook
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Intense, gritty, and playing-for-keeps film noir; here’s the pressbook to warm you up.
Download The Big Heat Pressbook (Comic Reader Version)
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At 32 pages, this 12.25 x 15 inches pressbook for The Lost Weekend, directed by Billy Wilder, is quite a promotional statement. This is one of the first movies to use the theremin, which would become a notable musical accompaniment to science fiction movies of the 1950s. Wikipedia notes the movie toned out the homosexual overtones in the book.
Comic reader version: Download The Lost Weekend Pressbook
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Treasure of Gen. Yamashita is based on the legend of the treasure supposedly stolen during World War II and hidden in the Philippines.
Comic reader: Download Treasure of Gen Yamashita Pressbook
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